ASPAI Starter Package
Content Skills

Content Creation Skills

The exact system running content across LinkedIn, Instagram, Substack, X and YouTube. Every skill tested on real accounts before shipping.

Foundation (2 skills)

voice-builder

Build a personalized voice profile from your writing samples. Every other skill reads this.

~/.claude/skills/voice-builder/

newsletter-voice

Build newsletter writing instructions from your voice profile.

~/.claude/skills/newsletter-voice/

LinkedIn (5 skills)

profile-optimizer

Rebuild a LinkedIn profile for maximum conversions. Headline, about, featured section, 4 image prompts.

~/.claude/skills/profile-optimizer/

post-writer

Write LinkedIn posts matching your voice. References voice files before writing.

~/.claude/skills/post-writer/

post-scorer

Score a post using real performance data from your post history via Apify.

~/.claude/skills/post-scorer/

post-formatter

Format posts using PAS, AIDA, BAB, STAR, or SLAY frameworks. 200-250 words, mobile-ready.

~/.claude/skills/post-formatter/

hook-generator

Generate 6 clickbait-style hook variations. Two-line hooks with digits and metrics.

~/.claude/skills/hook-generator/

Content Planning (3 skills)

content-matrix

Generate 32+ post ideas pairing content pillars with 8 proven formats. Based on Justin Welsh method.

~/.claude/skills/content-matrix/

niche-research

Surface 20 most relevant stories in your niche from last 7 days using Claude for Chrome.

~/.claude/skills/niche-research/

analytics-dashboard

Turn LinkedIn Analytics export into interactive dashboard + 5 data-backed recommendations.

~/.claude/skills/analytics-dashboard/

Graphics (3 skills)

graphic-designer

Create LinkedIn post graphics. HTML/CSS structured graphic or AI-generated infographic.

~/.claude/skills/graphic-designer/

gemini-infographic

Hand-drawn whiteboard infographic prompt for Gemini. 480K impressions across 3 posts.

~/.claude/skills/gemini-infographic/

gemini-carousel

Branded slide-by-slide LinkedIn carousel using Gemini. 1080x1350 vertical format.

~/.claude/skills/gemini-carousel/

Video (2 skills)

reels-scripting

Turn a reference Instagram Reel into a script for your own Reel tuned to your voice.

~/.claude/skills/reels-scripting/

youtube-thumbnail

Generate branded YouTube thumbnail from video title with high-CTR principles.

~/.claude/skills/youtube-thumbnail/

Community (2 skills)

pinned-comment

Write LinkedIn pinned comments + image generation prompts.

~/.claude/skills/pinned-comment/

quote-post

Create quote posts with motivational quotes + Gemini image prompts.

~/.claude/skills/quote-post/

How to install

1

Clone the repository

git clone https://github.com/charlie947/social-media-skills
2

Drop the folder into your Claude project

3

Start with voice-builder

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